On writing and content strategy in the age of AI
Content governance, explained (plus a few practical uses for AI)
I imagine there are a lot of content professionals out there who don’t know what “content governance” is despite doing it every da…
How do you know when AI is wasting your time?
I’m always tinkering with AI tools, looking for ways to make my work faster or better. It’s both helpful and satisfying to hit on …
Keeping content up to date: A persistent problem for teams and a practical use for AI
Keeping content up to date sounds straightforward, but for larger collections, it rarely is. Before AI, one of the biggest challen…
Using AI to support accurate risk communication
When I was studying genetic counseling (many years ago now), I learned early on how important it is to convey risk clearly to pati…
What we mean when we say “content”
I’ve read a lot of job postings recently. One thing is clear: organizations are looking for effective content. They need someone t…
How to train your ear for AI-generated writing
If you’re new to using AI to help with writing, you might not yet recognize how AI-generated text “sounds.” Something you wrote wi…
When content gets easier to create, It gets harder to manage
Producing new content is exciting. Maintaining content, on the other hand, is kind of a drag and can feel overwhelming. So, review…
Where AI fits into public health communications
The fantastic Public Health Communications Collaborative recently released Overcoming Challenges & Leveraging Strengths, an ac…