Does “plain language” have a naming problem?
Most people don’t ask for “plain language.” They ask for: Readers value clarity when they experience it. But those same people may say they don’t need, or want, “plain language.”…
Most people don’t ask for “plain language.” They ask for: Readers value clarity when they experience it. But those same people may say they don’t need, or want, “plain language.”…
One of the biggest criticisms of writing with AI is that it “sounds” like AI. People want their writing to sound human—like them. They get irritated or feel duped when…
I imagine there are a lot of content professionals out there who don’t know what “content governance” is despite doing it every day. When I first came across the term,…
I’m always tinkering with AI tools, looking for ways to make my work faster or better. It’s both helpful and satisfying to hit on a strategy that works. But a…
Keeping content up to date sounds straightforward, but for larger collections, it rarely is. Before AI, one of the biggest challenges in managing large content portfolios was simply figuring out…
When I was studying genetic counseling (many years ago now), I learned early on how important it is to convey risk clearly to patients and how difficult it can be.…
I’ve read a lot of job postings recently. One thing is clear: organizations are looking for effective content. They need someone to create, organize, and manage it, preferably using AI.…
If you’re new to using AI to help with writing, you might not yet recognize how AI-generated text “sounds.” Something you wrote with ChatGPT might seem pretty good to you,…
Producing new content is exciting. Maintaining content, on the other hand, is kind of a drag and can feel overwhelming. So, reviews gets put off. Or we just assume they’re…
The fantastic Public Health Communications Collaborative recently released Overcoming Challenges & Leveraging Strengths, an action guide looking at what makes public health communications programs effective. The authors examined the broad…
Lately I’ve caught myself getting a little bit lazy when I’m prompting AI chatbots like ChatGPT. Which is funny, because I know better. The more I use chatbots in my…
This post originally appeared on the website of the Center for Plain Language, a nonprofit organization that helps government agencies and businesses write clear and understandable communications. Writers are increasingly…